Royal free private patients
Description
Royal Free Private Patients is a prestigious healthcare provider offering private medical services at the renowned Royal Free Hospital in London. Wizard IT Solution was hired to optimize the Royal Free Private Patients website with a focus on increasing organic traffic, improving website rankings for key healthcare keywords, and attracting qualified leads from individuals seeking private medical consultations and treatments.
Project Overview:
- Campaign Objectives : Improve organic rankings for healthcare-related keywords, drive more traffic to the website, and generate qualified leads for private medical consultations
- Target Audience : Individuals seeking private healthcare services, including specialist consultations, treatments, and surgeries at Royal Free Hospital
- SEO Strategy : A tailored on-page and off-page SEO strategy with a focus on healthcare-specific keywords and localized search terms for London
- Technical SEO : Optimized website structure, mobile responsiveness, and page load speed to enhance user experience and search engine rankings
- Local SEO : Enhanced local SEO strategy with an emphasis on London-based search queries and Google My Business optimization to attract local patients
Key Features and Goals
- Keyword Research & Optimization : Focused on high-performing healthcare keywords, including private medical services and treatments at Royal Free Hospital
- On-Page Optimization : Optimized meta tags, headings, and website content to ensure better keyword relevance and readability
- Off-Page SEO : Built quality backlinks from authoritative healthcare sites to improve domain authority and visibility
- Technical SEO : Improved site speed, mobile responsiveness, and optimized website structure for a better user experience across devices
- Local SEO : Implemented local SEO tactics to target potential patients within the London area searching for private healthcare services
- SEO Reporting & Analysis : Delivered regular performance reports, including keyword rankings, traffic insights, and conversion data
Experience With Developing a strategy :
The SEO strategy for Royal Free Private Patients involved a detailed analysis of the healthcare market and the specific needs of individuals seeking private medical services in London. By incorporating targeted healthcare keywords, improving on-site optimization, and focusing on local SEO efforts, we were able to significantly improve the website’s organic visibility and attract more qualified leads.
Share Your Vision :
The vision of Royal Free Private Patients was to enhance their online visibility, drive more inquiries for private medical consultations, and position themselves as the leading private healthcare provider at Royal Free Hospital. Our SEO efforts focused on improving the search engine rankings for competitive healthcare keywords, attracting more patients in need of premium medical services.
Skills
- Search Engine Optimization (SEO)
- Keyword Research & Content Optimization
- On-Page & Off-Page SEO
- Technical SEO (Mobile Optimization, Page Speed)
- Local SEO & Google My Business Optimization
- SEO Analytics & Reporting
Review
Wizard IT Solution’s SEO strategy has significantly boosted our website’s visibility and helped us rank for highly relevant healthcare keywords.
Dr. Emma Richardson
The increase in organic traffic and inquiries for private healthcare services has been remarkable.
